Looks like LeAnn Rimes isn't the only one who loves showing off her body in the relationship -- as husband Eddie Cibrian strips down for a hot new ad campaign!
Following in the sexy footsteps of Jason Lewis and Gabriel Aubry, Cibrian is the latest stud to take it off to promote Charisma bedding.
Photographed in a bed and in a bathtub, Cibrian definitely looks gooood and wife LeAnn approves, tweeting "How hot does my husband look in his new Charisma bedding campaign?!" earlier today.
Check out the photos above, plus a super-sexy behind-the-scenes video below: