Bye Bye long locks!
Bethenny Frankel debuted a new 'do on Wednesday, showing off her newly-chopped auburn bob as she signed autographs in New York City.
The "Real Housewives of New York" star also took to Instagram to flaunt her updated hairstyle, captioning the photo, "Go Shawty! #theBisback."
Frankel thanked Serge Normant stylist DJ Quintero for her mane makeover and revealed that the tinted red ombre hue is courtesy of Gina Gilbert.
While we've never seen the 44-year-old beauty with anything but her long, brunette waves, this is definitely a first for the "Skinny Girl" founder.
The Bravo-lebrity isn't the first Hollywood star to chop her hair. She joins celebs like Lauren Conrad, Kim Kardashian, Vanessa Hudgens, Jessica Alba and more.
What do you think of Bethenny's new look? Cast your vote above!
