Want to walk (or run) a mile in Jessica Simpson-designed shoes?
The songstress, who has an eponymous line of heels, is set to launch a line of performance footwear that's a bit more walkable than the stilettos and pumps she's previously offered.
The sneakers are the latest addition to the 36-year-old's athleisure line, The Warm Up, which she launched last December.And according to the mother of two, she created the line with busy, on-the-go gals in mind.
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"I don't always have time to do a quick change from a workout to playing with my kids to going out to lunch or approval meetings, so being able to create active apparel and sneaker styles that work both at the gym and on the go, fits well for my lifestyle and my collection," says Simpson. "It's all about working out and wearing out for women these days; we deserve to feel sporty, stylish and comfortable."
To prove her point, Simpson shows off the shoes—and her best moves—in campaign video, for which she co-wrote a song with Grammy nominated singer-songwriter and producer, Linda Perry.
"I'm the kind of girl you won't forget about," the blonde bombshell sings as stretches and struts her stuff for the camera.
Indeed, we'd say Simpson has some pretty memorable moves!
Her performance footwear line is slated to launch on August 12 on HSN.