Taylor Swift proved the old Taylor is dead with her new music video for "Look What You Made Me Do" on Sunday night.
The Joseph Kahn-directed visual for "LWYMMD" dropped during a half hour of Sunday night's MTV VMAs, where the singer took aim at her own reputation and feuds with both Kim Kardashian and Kanye West.
Watch the video below:
Taylor Teases Dark 'Look What You Made Me Do' Video Amid Social Media Frenzy
View StoryThe video kicks off with a shot of a tombstone reading "HERE LIES TAYLOR SWIFT'S REPUTATION," as a zombie Swift lingers nearby. From there, we see Swift sipping on tea, rocking some crazy choreography and showing serious skin in a number of outfits very out of character for the pop star.
At one point, she's flanked by dancers wearing "I Heart TS" t-shirts, like the one ex-boyfriend Tom Hiddleston wore during their very public courtship. She also makes fun of her own surprise face and distancing herself from the Kimye feud by saying, "I would very much like to be excluded from this narrative."
When one version of Taylor calls the other a "bitch" -- like West did in his song "Famous" -- she exclaims, "Don't call me that!"
The revenge song is one of 15 tracks on Swift's upcoming album, "Reputation," which will be released Nov.
After a 20-second teaser of Swift's "LWYMMD" video was unveiled Friday on "Good Morning America," Twitter erupted with comparisons between one shot from the clip and Beyonce's "Lemonade" visual album.
Pointing to her fishnets and leotard and the way her backup dancers flanked her, many compared the lineup to Bey's "Formation" music video. Others criticized her for appearing to separate her black and white dancers on either side of her.
Kahn, the man behind Swift's "Blank Space" and "Bad Blood" videos, directed this one as well. Upon getting word that the Beyhive was rather peeved, Kahn took to Twitter to set the record straight.
"I've worked with Beyoncé a few times. She's an amazing person. The #LWYMMDvideo is not in her art space. Love and respect to Bey," he posted Friday. "Also there's something to that 'formation' shot I painted out and you haven't seen yet. Stay tuned Sunday #LWYMMDvideo #SneakyAsian."