Kelly's comments came as she interviewed fitness blogger Maria Kang on Thursday's episode of her talk show. Kang went viral in 2013 after posting a photo of her shredded stomach and her three young children with the caption "What's Your Excuse?" She was accused of mom-shaming other mothers at the time and just recently recreated the photo.
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"You should parlay the shaming thing into a professional business," Kelly told Kang during her appearance on the show. "Some of us want to be shamed! When I was in law school, I was gaining weight, I said to my stepfather, 'If you see me going into that kitchen one more time, you say, 'Where you going, fat ass?' And it works!"
That didn't sit well with many who caught the segment at home, including McCain.
"I was publicly fat shammed [sic] early on in my career and it sent me to therapy," she said, re-tweeting an article about Kelly's comments. "Trust me, there are real life ramifications for fat shaming of any kind, it is NEVER acceptable. We should be fostering a healthy culture that celebrates all women of all sizes."
Meghan wasn't alone in her disappointment -- see more reactions below:
Turned on the Today Show to catch @megynkelly share her dieting hack: FATHER-IN-LAW holds her accountable by saying “Where you going, FATASS??!” when he sees her heading into the kitchen. Genius!
What's wrong with this chick @megynkelly!!! Young Women have committed suicide from being shamed for being “fat!!” I hope you become journalist shamed and lose your job. Sorry Meghan, but this is a horrible way of thinking
Proof that @megynkelly is an unlikeable, nasty, screw loose kinda bish. I haven't watched the @TODAYshow even once since she was hired. Here everyone is w the momentum to put an end to shaming culture & this twat is out there saying this crap. She disgusts me, to say the least. https://t.co/oVSqZg8J5p