Both Donald Trump and his daughter, Ivanka Trump, were in "The View's" crosshairs on Tuesday morning, after they each generated backlash for their tweets over the long, holiday weekend.
Whoopi Goldberg, Sunny Hostin, Joy Behar and Meghan McCain were all in agreement that their messages were "tone deaf," as they all called out the Trump administration for its total lack of optics.
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View StoryThe women first criticized POTUS for this tweet: "Happy Memorial Day! Those who died for our great country would be very happy and proud at how well our country is doing today. Best economy in decades, lowest unemployment numbers for Blacks and Hispanics EVER (& women in 18years), rebuilding our Military and so much more. Nice!"
While Behar said Trump "inherited" a lot of what he was bragging about from Obama, McCain had an even bigger problem with the president's Memorial Day message. "I think the greatest point we should be talking about is our fallen soldiers who have lost their lives for our country and I actually think," she said, adding that she was "shocked" by Trump's tweet. "I know we shouldn't be shocked anymore, but people like Jake Tapper were going over the weekend posting photos in the name of fallen soldiers. I think we need to say the names. Next Memorial Day, he should say the names of every soldier ... it was so tone deaf and so insulting to every veteran."
"He's sort of making Memorial Day about him -- a day about fallen soldiers -- when he was never a soldier," added Hostin. Behar added, "The narcissism in this man is palpable. And now we see exactly who he is, everybody should know it by now. I'm sorry, if you still support him, I can't forgive it."
When the women wondered why nobody in the White House was trying to "take the reigns" from him, Goldberg said, "That's him doing him."
"His team has no power," she continued. "The thing that also makes me insane is that we don't talk about the fact that we're still at war. People are still dying in Afghanistan. I've not heard this man say jack booty about this war at all."
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View StoryFollowing a commercial break, talk turned to Ivanka, who was called "tone deaf" over the timing of a photo with her son. The problem: the image came after Attorney General Jeff Sessions announced a "zero tolerance" policy against illegal immigration, a policy which separates children of undocumented immigrants from their parents.
"Here's the thing, if she were just a mom and not the special advisor or senior advisor to the President of the United States, I think it would be ok," said Hostin. "But when you do have this policy under the Trump administration of separating every single child in every family -- now this was a policy under the Bush administration, under the Obama administration as well -- but in this administation every kid at the border is separated from his or her family, I think it is really tone deaf when you're supposed to be the woman whose platform is protecting women and children."
"She's not paying attention," Behar interjected. "She's busy making her shoe line in china, she doesn't have time to pay attention!"
While McCain said the policy had been in place "for a long time," she agreed it didn't look good. "If we want to talk about optics, I'm sure she was like this is a beautiful photo of me and my son, I'm going to post it ... but yes, when you are the special advisor the the President of the United States of America, whether they like it or not, they gotta think about optics and for whatever reason, that never happens in this administation for any reason and you're just giving more political capital to your enemies."
"It's fascinating to me that they don't care about the politics of being a politician and that insults me," she added. "Say you don't care about these children at the border, Ivanka, -- I don't believe that, she probably does -- but you should care that it just looks tone-deaf to some people."
"Isn't this what they voted for though?" asked Hostin. "This is what you get when you have someone with no experience who appoints their family to these important positions. That's exactly what you get."