Melania Trump wants kids to “Be Best,” and Twitter is collectively confused.
The first lady announced her official platform Monday, and was promptly roasted by Hollywood and beyond with actors, writers, directors, producers and media stars weighing in on the perplexing name of the program focusing in on three main points: well-being, preventing opioid abuse and positivity on social media.
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View Story"As a mother and as first lady, it concerns me that in today's fast-paced and ever-connected world, children can be less prepared to express or manage their emotions and oftentimes turn to forms of destructive or addictive bheavior such as bullying, drug addiction or even suicide,” she said in a speech at the White House. "I feel strongly that as adults we can and should be best at educating our children about the importance of a healthy and balanced life."
Did you catch the name drop in there?
The bulk of the jokes are stemming from it sounding like broken english, and of course many are endlessly amused by Melania taking on cyber bullying while her husband, Donald Trump, regularly uses Twitter to hurl insults at people, including other foreign leaders and U.S. government officials. Plus, it didn't help legitimize Melania's initiative when people, like this BuzzFeed reporter, immediately noticed the literature for the "Be Best" initiative is remarkably similar to a pamphlet the Federal Trade Commission published in 2014 for the Obama administration.
lmao... the White House/Melania Trump Be Best pamphlet about your kids being online is almost the exact same thing that the FTC published in Jan. 2014:
@RMac18
2014: https://t.co/s14hU9e6Cc
2018: https://t.co/dNas3LM8UP pic.twitter.com/WJTobZAPC1
Seth MacFarlane was so amused by the name of the program and Melania's speech, that he invited "Trump strategists" to write for "Family Guy." And much like comedian Patton Oswalt, made a Hulk joke. See those and more amusing reactions below.
Dear Trump strategists: You are all invited to come write for Family Guy. https://t.co/cjXD189S7n
@SethMacFarlane
Hulk Be Best.
@SethMacFarlane
“First Lady steal name of initiative from Hulk! HULK SMASH!”
@pattonoswalt
Be Best. pic.twitter.com/LDCTiZbyyT
@LateNightSeth
Melania be birther.
@billyeichner
Be Best? pic.twitter.com/K3nLWoq0Uu
@jfreewright
“Be best” sounds like an entire campaign based on an autocorrect error
@aparnapkin
if you don't then you don't
@MattOswaltVA
love me deserve me
at my at my
be worst be best pic.twitter.com/ou145odhIn
The Melania Trump campaign against online bullying reminds me of Lady MacBeth's crusade against war.
@JohnFugelsang
Giuliani will be on Fox News tonight to explain what Melania really meant by “Be Best”. Rumor is it was meant to be “Be Your Best.”
@kenolin1
Wait. Um, maybe it was “Be The Best”.
Or “Be Better”.
Y'know, it's not a fact yet. But I can prove it's a rumor.
I'm gonna stick with #BeAverage.
@andylassner
If you don't love me at my "be worst"
@ZackBornstein
you don't deserve me at my "be best" pic.twitter.com/w7TUnQG32I
I BE BEST YOU FUCKING JABRONI
@the_ironsheik
I am 99% sure Melania called the program “Be Best” (which, let's be honest, is a very stupid name) so people would be really mean about it on the Internet so she could have examples of bullying readily available
@theyearofelan
Be Best and Butthead pic.twitter.com/mLtuQQtpA9
@KaniJJackson
Be Best sounds like the ultimatum you get from your Russian gymnastics coach.
@julezmac
Just typed “Be Best” into Google Translate.
@HoarseWisperer
Apparently it means “For the love of god, why have none of you tunneled me out of this horrid man's dungeon of sadness.” in Slovenian.
Melania's new platform slogan 'Be Best' is not the best slogan I've ever heard, in fact it's one of the worst. It's not even proper English. But I guess it could be worst.
@TheGoodGodAbove