Universal Pictures, Marvel
A 30-second spot reportedly costs $7 million -- and these studios had no problem shelling it out to promote their biggest projects.
While most are tuned into the Super Bowl to watch the Kansas City Chiefs face off against the San Francisco 49ers -- and Usher's halftime show, of course -- the commercial breaks also provided entertainment with some major movie and TV trailers.
Along with all the star-studded ads, the studios shelled out some big bucks to tease their upcoming offerings on both the big and small screen. While some of the trailers made their way online before Super Bowl Sunday, others debuted during the big game, with longer versions popping up online after.
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Every Must-See Commercial for Super Bowl LVIII
View StoryThe biggest ads of the night were clearly Wicked starring Cynthia Erivo and Ariana Grande and Deapool & Wolverine, featuring Ryan Reynolds and Hugh Jackman's mutants coming face to face with the TVA from Loki -- as well as familiar faces including Morena Baccarin and Aaron Stanford, who appears to be respiring his Pyro role from the X-Men films.
Also spots include Twisters, Quiet Place: Day One, The Fall Guy and Despicable Me 4 -- watch them all below!
Wicked:
Deadpool & Wolverine
Twisters
The Fall Guy
Kingdom of the Planet of the Apes
Despicable Me 4
Halo: The Series
A Quiet Place: Day One
Shōgun
Bob Marley: One Love
IF
Knuckles
The Boys
