Hugh Hefner, a man best known for being the man to many other men who envied his Playboy empire and constant entourage full of beautiful women, died on Wednesday of natural causes. He was 91.
"My father lived an exceptional and impactful life as a media and cultural pioneer and a leading voice behind some of the most significant social and cultural movements of our time in advocating free speech, civil rights and sexual freedom," Hefner's son, Cooper Hefner, said in a statement on Wednesday night.
Playboy also shared the news on Twitter, where his name immediately became the No. 1 trending topic. According to the magazine, Hefner died peacefully, surrounded by friends and family.

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View StoryThrough the years, Hefner has convinced many celebrities to pose naked -- or nearly naked -- in his magazine, including Barbra Streisand, Madonna, Mariah Carey, Lindsay Lohan, Kate Moss, Dolly Parton, Sally Field, Joan Collins, Drew Barrymore and Kim Kardashian.
His own fame only grew as he got older, making a number of cameos in movies, producing a few, and most memorably, starring in a E! reality show "The Girls Next Door," which focused on Hefner's girlfriends Holly Madison, Bridget Marquardt and Kendra Wilkinson.

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View StoryReactions from Hollywood, where Hefner's iconic Playboy Mansion stands (but was sold in August for $100 million), and beyond are pouring in. TooFab will update this post as stars of movies, television, music, comedy, literature and, of course, the pornography business react to the news. There are a lot of people who going to miss this man, and the epic Playboy parties he threw.
Neil Strauss, author of "The Game: Penetrating the Secret Society of Pickup Artists," shared this message upon learning the news.
lived. RIP :pray::skin-tone-5:— RICHELLE RYAN (@RICHELLERYAN) September 28, 2017