Before handing out the award for Video of the Year, Madonna gave us the official 2018 MTV Video Music Awards tribute to Aretha Franklin, and Twitter wanted to give it right back.
It could have been a special moment, as one female icon paid tribute to one of the legendary trailblazers who opened doors for her throughout a long and legendary career. Instead, it was a self-indulgent mess that was all about Madonna honoring Madonna and talking about how great Madonna is, and how Madonna got started and oh, by the way, she liked Aretha Franklin.
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View StoryHad this been a tribute to Madonna, the story would have been perfectly fine, but why is it that we now know all about Madonna struggling to make it as a dancer, getting rejected, living a rough life in Detroit and finally getting a break. Oh, and she turned down that offer to learn guitar and perfect her craft.
This is all very interesting information, but what the hell does it have to do with the Queen of Soul? Yes, Madonna is from Detroit, but she didn't even mention that Aretha is from there as well, probably because it would have distracted from talking about Madonna.
"Aretha Louise Franklin changed the course of my life," Madonna said, to kick off her tribute. It would be more than a minute before Aretha's name came up again, as Madonna talked about how she sang "(You Make Me Feel Like) A Natural Woman" at an audition.
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View Story"I could see that they did not take me seriously and why should they?" Madonna overshared. "Some skinny ass white girl is going to come up here and belt out a song by one of the greatest soul singers that ever lived."
So that's about Madonna, too. She had the audacity to sing an Aretha song. She had the guts. How did she find the courage? "Bitch, I'm Madonna!" she said.
"So you're probably all wondering why I'm telling you this story; there is a connection," Madonna promised. "Because none of this would have happened, could of happened, without our lady of soul. She lead to me to where I am today and I know she influenced many people in this house tonight, in this room tonight, and I want to thank you, Aretha, for empowering all of us. R-E-S-P-E-C-T. Love live the queen."
And that's about all we got as far as actual tribute to Aretha Franklin. In fact, Madonna then moved on to talking about her 1984 performance of "Like a Virgin" on the VMAs, while that image of Aretha kept on staring down at her in silent disappointment for making a tribute all about herself.
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View StoryFans lit up Twitter, amused and disappointed all at once that the pop diva turned the only tribute to Aretha Franklin the show offered into a five-minute diatribe about her own greatness. The good news is that whenever Madonna passes away, MTV already has a tribute to her in the can. They can just replay this.
We've captured some of the best and funniest reactions to Madonna's tribute to Madonna, featuring Aretha Franklin, below.
Madonna presents an Aretha Franklin tribute by Madonna featuring Madonna with Madonna and Madonna as “Madonna”
@MarcSnetiker
So basically Madonna is just really talking about herself instead of Aretha Franklin #VMAs pic.twitter.com/wonlWKIYHb
@chrisseyblue
They ended the show on the most disrespectful note by having Madonna spend 10 minutes talking about herself while “honoring” Aretha and then giving the award to a racist lmao
@Jauredramatic
So was that an Aretha or Madonna tribute?? #VMAS pic.twitter.com/Dm4628pYtq
@TheCoolMag_
I just can't believe Madonna took Aretha's moment to do.....that??! Like, woooow. pic.twitter.com/jgW9rfTBO3
@ceedotcee
Madonna really gentrified an entire tribute to Aretha with more anecdotes than a Presidential candidate. You gotta be kidding me... #VMAs
@JeffJSays
Madonna really got up there and read us the pitch for her biopic in honor of Aretha Franklin. The audacity.
@MajorPhilebrity
Madonna gentrified an Aretha tribute. I knew we shoulda deported The Whites.
@TylerRickyTynes
Madonna telling a story about herself supposedly honoring Aretha Franklin is PEAK white girl.
@BritniDWrites
Whew, Jesus. #Vmas pic.twitter.com/WXPjgxXO6g
Is Madonna really making a tribute about Aretha Franklin about herself? #VMAs pic.twitter.com/AHyN8yHVBc
@cliffordsmofos
Bruh somebody tell Madonna this ain't about her.
@OfficiallyIce
Now I love Madonna but let's be honest Aretha Franklin did not get the tribute she deserved and thats Facts! #VMAs pic.twitter.com/kAOoU2wOjU
@Hiii_Yellachick
Madonna made Aretha Franklin's death about herself and her own musical journey, and honestly, this is some of the whitest shit I have ever seen. #VMAs
@freeblackgirl
#ArethaFranklin may you take off your wig, reach down and push Madonna on the FLOOR! 😂😂😂 #VMAs pic.twitter.com/blLCzmbPiU
@KoolAsJas
Madonna made that about her damn self. #VMAs pic.twitter.com/jNbNv2RLlT
@Kiara2Peace
“You're probably all wondering why I am telling this story.” Yes, Madonna. #VMAs
@youngsinick
Madonna talking about herself to honor Aretha Franklin, and people actually clapping.#VMAs pic.twitter.com/SSHStUG3RD
@GoesByWalton
Okay so Madonna talked about herself for five minutes during an Aretha tribute then proceeded it with a story about one of her solo performances. Where's the R-E-S-P-E-C-T? #VMAs pic.twitter.com/n6NAJahToU
@ryann_warner
Madonna gave herself a tribute featuring Aretha.
@ScottieBeam
So a story about madonna is the tribute? #VMAs pic.twitter.com/iOpbmLYKbP
@Mcthra_
This was an incredible Madonna tribute. https://t.co/syn8N0Zc4a
@ReaganGomez
Madonna. This isn't about you sis. #VMAs pic.twitter.com/Wj1F6Q4JQu
@JustJem24
That was such an awkward tribute to Aretha Franklin. I was hoping Madonna would talk a liiiiiiiitle less about herself and more about Aretha but idk lol 🤦♀️🤷♀️
@KathleenLights1
Did Madonna just make Aretha's death about her?!
@TheRoot
WHERE is Kanye when you need him?! #VMAs pic.twitter.com/3DcDrtPHIb
Is Madonna the one who passed away? Or...........? #VMAs pic.twitter.com/5yZWLsShRa
@TheNotoriousCDG
MTV: Can you say a few words about Aretha Franklin ?
@igzrap
Madonna: no problem lemme just talk bout myself for a while tho first
"I me me me me me me me Aretha me me me me me me me me me myself and I." -Madonna
@chrisalexander_
is this about aretha or madonna? #VMAs pic.twitter.com/lUn0daoYc3
@blackbruja_
Madonna... #VMAs pic.twitter.com/C6O8kDRj9H
@MrDubC
Madonna literally payed tribute to herself! Bitch what?! #VMAS
@Alicia705
Of course Madonna manages to make this Aretha Franklin tribute about her #VMAs pic.twitter.com/8SvHRU544z
@TheWatsonBrand
me still trying to figure out if Madonna was tributing herself or Aretha Franklin... #VMAs pic.twitter.com/RXQnOrecqo
@blackmon
Madonna's apparent effort to memorialize Aretha Franklin: “But enough about me, let's talk about...me.”
@alanhahn
So let me get this straight: The #VMAs tribute to #ArethaFranklin featured no performance and 10 minutes of Madonna talking...about herself?!?!? pic.twitter.com/SAyxO2yKp5
@ariannagdavis
Love and respect Madonna but this is the definition of indulgent. Even by her usual standards. What does any of this have to do with Aretha or Video of the Year. An actual mess. #VMAs
@thatgrapejuice
#VMAs madonna tribute to aretha pic.twitter.com/nvgCZKpTza
@osnapitsweetner