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Banks says Kim "hadn't seen boobs that were real and big" before Tyra's Sports Illustrated cover -- and "that that gave her self-esteem for her body."
Tyra Banks revealed how Kim Kardashian got her out of retirement to pose for her brand new SKIMS campaign.
Last week, Kardashian debuted the "Icons" campaign, which featured famed supermodels Banks, Heidi Klum, Alessandra Ambrosio and Candice Swanepoel stunning in the shapewear. During an appearance on "Today" with Kardashian, Tyra revealed how her appearance in the new ads to be.
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"This is something I've been talking about for decades," the "Dancing With The Stars" host admitted. "So, me curvier, me damn near almost 50 years old in this campaign — I think it is pretty empowering."
Tyra graced the cover of Sports Illustrated's Swimsuit issue back in 1997, and became the first Black woman to do so. Later in the interview, Banks revealed how Kim had convinced her to come out of retirement and pose for the campaign -- and it all came back to her groundbreaking SI shoot.
Kim Kardashian and Tyra Banks share their secrets to success with @hodakotb. pic.twitter.com/4LmCFYBaZi
— TODAY with Hoda & Jenna (@HodaAndJenna) April 7, 2022 @HodaAndJenna
"[Kim] said when I was on the cover of Sports Illustrated, she hadn't seen boobs that were real and big," Banks recalled. "She said that that gave her self-esteem for her body. So we had, like, a serious conversation, and I finally said, 'Let's do this!'"
"We just had an honest heart-to-heart conversation, and she got to hear what the brand stands for, why I started the brand — and I'm just all about supporting women," added Kardashian.
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During an interview with People Magazine, Kardashian gushed about the opportunity to work with the legendary supermodels.
"Every woman is an icon. I see icons reflected in the women around me: my daughters, mom, and sisters," Kardashian said. "The women I work with each day are iconic, and so are the women I worked with for this campaign — Tyra, Heidi, Alessandra and Candice. The list goes on!"
Speaking of icons, the KKW Beauty mogul spoke about creating a collection where women everywhere could "show up as the best versions of ourselves."
"When we were developing the 'Fits Everybody' collection, it was with the intention to create underwear that would perfectly fit everybody," Kim explained. "I really believe that when we feel comfortable we're more confident and are able to show up as the best versions of ourselves."
